Maintaining Independence: Hip-Hop’s New Business Model

This past semester I took a course titled Hip-Hop Cultures. Now of course your first reaction is, “You’re paying to take a college course on hip-hop?” As we learned, the title was the professors trick to reel us in, but in the end it was worth it (although I didn’t agree with most of the course, another story). For our final project we had to incorporate the main elements of hip-hop and write about them based on course material, personal experience, etc.

For my project, I chose to write about one of the new trends in music. Independent record labels and independent artists are at the forefront of the industry, and are becoming the most successful. Since the paper is 19 pages, I have attached it below. Some of the artists I focused on include Mac Miller, Tech N9ne, Wiz Khalifa, and Cash Money Records.

Enjoy!

Hip-Hop’s New Business Model

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2 thoughts on “Maintaining Independence: Hip-Hop’s New Business Model

  1. Pingback: Be Careful About What You Sign… Or Don’t Sign | Industry Logic

  2. Pingback: Too Many Indians, Not Enough Chiefs | Industry Logic

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